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Consuming dance : choreography and advertising / Collen T. Dunagan

By: Material type: TextTextPublisher: New York, N.Y. : Oxford University Press, 2018Description: 252 pàgines : fotografies ; 24 cmContent type:
  • text
Media type:
  • sense mediació
Carrier type:
  • volum
ISBN:
  • 9780190491376
  • 9780190491369
Subject(s): Online resources:
Contents:
Conté: Introduction: Dance and Advertising -- Chapter 1. Dance-in-Advertising, Affect, and Contagious Movement -- Chapter 2. Commercials as Discursive Assemblages -- Chapter 3. Correspondence and Difference: Creating Rapport through Intertextuality -- Chapter 4. Consumer Culture and Appropriation: Advertising, Dance, and Social Identity -- Chapter 5. Subjectivity and Performative Consumption -- Conclusion: Material Bodies and Advertising

Bibliografia. Índex

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