Consuming dance : choreography and advertising /
Dunagan, Colleen T., 1971-
Consuming dance : choreography and advertising / Collen T. Dunagan - 252 pàgines : fotografies ; 24 cm
Bibliografia. Índex
Conté: Introduction: Dance and Advertising -- Chapter 1. Dance-in-Advertising, Affect, and Contagious Movement -- Chapter 2. Commercials as Discursive Assemblages -- Chapter 3. Correspondence and Difference: Creating Rapport through Intertextuality -- Chapter 4. Consumer Culture and Appropriation: Advertising, Dance, and Social Identity -- Chapter 5. Subjectivity and Performative Consumption -- Conclusion: Material Bodies and Advertising
9780190491376 9780190491369
2911539
Dansa en la cinematografia, la televisió, etc--Història
Publicitat televisiva--Història
793:654.1 654.1:793
Consuming dance : choreography and advertising / Collen T. Dunagan - 252 pàgines : fotografies ; 24 cm
Bibliografia. Índex
Conté: Introduction: Dance and Advertising -- Chapter 1. Dance-in-Advertising, Affect, and Contagious Movement -- Chapter 2. Commercials as Discursive Assemblages -- Chapter 3. Correspondence and Difference: Creating Rapport through Intertextuality -- Chapter 4. Consumer Culture and Appropriation: Advertising, Dance, and Social Identity -- Chapter 5. Subjectivity and Performative Consumption -- Conclusion: Material Bodies and Advertising
9780190491376 9780190491369
2911539
Dansa en la cinematografia, la televisió, etc--Història
Publicitat televisiva--Història
793:654.1 654.1:793