TY  - BOOK
AU  - Dunagan,Colleen T.
TI  - Consuming dance: choreography and advertising 
SN  - 9780190491376
PY  - 2018///
CY  - New York, N.Y.
PB  - Oxford University Press
KW  - Dansa en la cinematografia, la televisió, etc
KW  - Història
KW  - lemac
KW  - Publicitat televisiva
N1  - Bibliografia. Índex; Conté: Introduction: Dance and Advertising -- Chapter 1. Dance-in-Advertising, Affect, and Contagious Movement -- Chapter 2. Commercials as Discursive Assemblages -- Chapter 3. Correspondence and Difference: Creating Rapport through Intertextuality -- Chapter 4. Consumer Culture and Appropriation: Advertising, Dance, and Social Identity -- Chapter 5. Subjectivity and Performative Consumption -- Conclusion: Material Bodies and Advertising
UR  - http://www.oup.com/us/consumingdance
ER  -