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Estrategias y marketing de museos / Neil Kotler y Philip Kotler ; [traducción de Jordi Jiménez Payrató]
Material type:
TextSeries: Ariel patrimonio históricoPublication details: Barcelona : Ariel, 2001Description: 448 p. : il., quadres; 24 cmISBN: - 8434466279
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Llibre | Biblioteca Barcelona | Biblioteca Barcelona BCN Lliure Accés | 06 KOT (Browse shelf(Opens below)) | 1 | Available | 1900036692 |
Tít. orig.: Museum strategy and marketing
Bibliografia: p. [421]-428. Índex
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