TY  - BOOK
AU  - Tum,Julia
AU  - Norton,Philippa
AU  - Wright,J.Nevan
TI  - Management of event operations
T2  - Events management series
SN  - 0750663626
AV  - GT3405 .T86 2006
PY  - 2006///
CY  - Oxford, Burlington, MA
PB  - Elsevier/Butterworth-Heinemann
KW  - Esdeveniments especials
KW  - Direcció i administració
KW  - lemac
KW  - Festivals
KW  - Reunions
N1  - Referències bibliogràfiques. Índex; Conté:  1. Development of the proposed event operations management model -- 2. Event management : characteristics and definitions -- 3. Analysis of the external environment -- 4. Defining service provision -- 5. Customers, stakeholders and gap analysis -- 6. Analysis of the internal environment -- 7. Planning, product portfolios, and product and service development -- 8. Product development -- 9. Supply chain management -- 10. Location management and choice -- 11. Risk management for event managers -- 12. People power -- the most valuable resource? -- 13. Forecasting and capacity management -- 14. Scheduling and time management -- 15. Performance evaluation -- 16. Awareness of quality
ER  -